Music
Emerging music formats are constantly reshaping many of the ways we perceive and appreciate music. As such genres gain a lasting presence in the industry, they become a more integrated part of the WMC program. True to it's roots, WMC continues to focus on the progressions and issues affecting these genre's and more. You are sure to walk away with a wealth of new contacts and knowledge.

Innovations in DJ and Production Technology
Developments in digital mixing and recording have enhanced the music industry immeasurably. DJs now play gigs with a laptop armed with loops, samples and digital content. Digital mixing tools such as Final Scratch and Serato, as well as emerging video mixing technologies, are forever changing the dynamics of DJing. We have also seen a metamorphosis of engineers using integrated software technology with greater capability as opposed to oppressively large, costly and comparatively limited gear. WMC is an essential platform for exploring both the benefits and limitations of new technologies. Whether you are a DJ, Producer, Remixer or a die-hard music fan, you will gain from these panels.

Distribution and Retail
The music industry is constantly developing and restructuring the ways music is bought and sold. From digital distribution to online retailing, WMC will address every aspect of reaching an audience and selling product. You will not want to miss these discussions.

Radio Exposure
WMC presents the top professionals from around the world as they evaluate radio as a vehicle for developing artists and audiences. How to draw and sustain listeners? How are the current developments at broadcast, satellite and internet radio affecting radio's ability to break artists and sell records? How do you get your records on the air and keep them in rotation? Get the inside track on these topics and more!

Legal Issues and Advice
Understand the fundamentals of effectual and solid contracts, music copyrights, licensing music, and the intricacies of publishing laws through a series of seminars devoted to legal issues. Get expert legal advice from top entertainment lawyers - for free! Some of the most influential and active professionals in the music industry will assemble to examine various industry related legal issues and answer any questions you might have.

Media
Discover which media outlets work best for you and how to approach them. Journalists and publicists will discuss how to use publications, TV and the Internet to your advantage. Learn how to develop and maintain relations with the worlds leading media sources. Find out what are the most effective means of breaking artists and sustaining success through the media.

Foreign Markets
Join executives from companies all over the world to discuss marketing music in global markets. Find out everything you need to know to promote your artist and generate revenue outside the U.S. Learn the ins and outs of contracts, touring, promotion, distribution, licensing, exporting, collecting royalties and more. Also find out what trends are emerging internationally.