WMC 2011 Schedule Panelist

Kevin "Pills" Montano - Creative Media Group

Panelist Schedule:

Kevin “Pills” Montano, President of Creative Media Group and Creator of The Latin Mixx Conference & Latin Mixx Awards, is a native of the Dominican Republic. Kevin has been involved in the marketing and promotions for 15 years. After forming The Turntable Assassins with his late cousin Jason “DJ Threat” Campbell of Hot 97, Kevin’s passion for music, and the art of DJing grew into a strong force that now consists of over 30 members throughout the US. With the loss of "DJ Threat's" in 2001, Kevin began The Jason "DJ Threat" Campbell Foundation. In 2005, Kevin created The Latin Mixx Conference & Latin Mixx Awards. Coming into its 5th year in 2010, The Latin Mixx Conference continues to be a huge success. The Mixx Cares organization was launched in 2010 with an effort to help bring DJs in touch with their community. Today Creative Media Group is heavily concentrated in marketing to, and with The DJ Lifestyle and has been very successful in helping major brands execute effective marketing strategies, which speak to the Latino Consumer.